Ginew (Gih-noo) is the first Native American-owned denim collection. This family business was founded by Amanda Bruegl – Oneida, Stockbridge-Munsee and Erik Brodt – Ojibwe. 

Amanda and Erik are from Wisconsin and currently reside in Portland, Oregon. The couple jointly crafted the first series of belts from their wedding buffalo, which was hunted, prepared, tanned and hand-dyed by them with their families.

Since then, the collection has expanded to include denim, tees, accessories and other goods, with each item they make drawing direct inspiration from their cultures and relatives. Ginew incorporates family symbols and teachings into their garments, while constructing them of the finest American made materials. Selvedge denim, wax canvas, and Pendleton® wool blanket fabric are some of the premium fabrics you’ll find in the collection.

Fusing contemporary Native American style with Ojibwe, Oneida and Stockbridge-Munsee design elements in heirloom-quality garments and goods. WALK WITH US.